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Wednesday 31 August 2016

The Best Way Of Handling A Motivational Keynote Speaker

By Christine Price


Presentation by the invited guest forms the climax of any symposium. The presentation by the motivational keynote speaker should therefore be memorable as it summarizes discussions or introduces the theme to the audience. The impact of a conference on the participants will largely depend on the choice of guest. How do you ensure that your guest adds a spark to your conference and the expectations of the gathering are realized?

Meetings adopt unique themes and organization. Expectations are also determined by the participants and the aim of gathering. These expectations should provide a hint of what is expected from a conference and thus guide you on the guest to engage. Find a person who resonates with the audience and is considered an authority in a particular field. The impact is greater when you choose an achiever.

The guest is part and parcel of the proceedings other than an appendix. He needs to be briefed on the events to facilitate appropriate preparation. Briefing ensures that he prepares content that is relevant to the audience and the theme. It is also necessary to make the guest understand the situation in which the participants are. The content to be prepared will be based on their situation and thus be relevant to the occasion.

Speakers have addressed other conferences and gatherings in the past. Each speaker also has a unique style and specialization. Most have written books and produced videos, among other materials. The guest must be made aware of the need to tailor the materials being used to suit the audience. You will avoid a scenario where guests use your conference to advance personal courses.

To motivate people you must engage with them as close as possible. Find a speaker who is ready to come down to this level of engagement. It is through engagement that one identifies the needs of his audience. Organizations and employees are always on a journey. The speech should perfectly suit the situation that participants face in their daily life. Such understanding makes the engagement relevant.

There are instances where guests take over meetings and overshadow the main theme or intentions of the organization. It should be understood that regardless of the stature of a guest, concern and attention remains focused on participants. Guests should devote adequate time to listen to discussions in order to understand the needs of their audience. You need guests who are genuinely interested in the conference other than popping in and out.

Several factors will determine the amount you pay as fees to your keynote speaker. There is need to agree on a formula to share the revenue generated from your symposium. Some speakers insist on selling their books and merchandise during conferences to supplement their fees. This may lower the amount you need to pay but it must be checked to avoid overriding your theme. Comb through the details in advance.

Guests have a huge role to play in cementing conference themes and raising the profile of any gathering. The risk of a speaker taking control of proceedings through delivery or merchandise sale should be avoided. It is the organizers who retain ultimate control of the agenda of any conference. Participants must feel as though the conference is purely about addressing their issues.




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