The mass media has been very well known to always feed the minds of people with different kinds of messages just about everyday. Of course they do this even by the regular TV shows that people would watch every single day. Each television show actually has a secret manipulator hidden in television show that would take the form of the protagonist, the antagonist, and the other characters.
Now according to Herbert Krugman, usually people who would watch TV will use more of their right brain as compared to their left brain. Now just for those who do not know, the left brain is the part of the brain used for logical reasoning while the right brain is used for emotional responses. So if one would use the right brain when watching TV, then obviously he will create illogical and emotional responses.
Of course this makes perfect sense because those who would want to watch TV will not want to think too much about what they watch and would just want to relax. So when one would go into TV mode, then the brain is already programmed to turn from left hemisphere to the right hemisphere. Now knowing this, it can actually be inferred that people who would watch TV will have emotional responses evoked from what they watch which actually appeals to them.
Now to dig deeper into this subject, it is good to take a look at how the media actually targets certain groups or clusters of people. They do this by means of target segmentation wherein they would target the preferences of a specific group of people by making use of demographics and behavioral patterns. This is the very reason why there are so many genres of shows.
Now the whole purpose of a show is to make sure that there are a lot of viewers who are actually following it. Now with this in mind, one may ask himself how come there are shows that are so addictive. Now this would actually be because of the script that was written for the show because no one will watch something that has a bad plot or story line.
The writer is the core of the entire plot as well as the dialogues that would happen among the characters. The manipulator behind the shows is the one who writes the script of the shows because he may be the one who would actually inject the subliminal messages that the right brain of the viewers would respond to. The director will then present the work of the writer in a way that can catch the attention of the viewers.
Of course the same kind of theory would also be the same for reality television as well. Of course the concept of reality shows would appeal to people because it gives the people a feeling that they can become TV stars overnight. This is something that really appeals to viewers.
So to sum it all up, it can be said that television actually captures the inner desires of the viewers. Bringing them to another world is the goal of the director as it will make them want to become immersed in the shoes of each character. This is one of the core principles of manipulation.
Now according to Herbert Krugman, usually people who would watch TV will use more of their right brain as compared to their left brain. Now just for those who do not know, the left brain is the part of the brain used for logical reasoning while the right brain is used for emotional responses. So if one would use the right brain when watching TV, then obviously he will create illogical and emotional responses.
Of course this makes perfect sense because those who would want to watch TV will not want to think too much about what they watch and would just want to relax. So when one would go into TV mode, then the brain is already programmed to turn from left hemisphere to the right hemisphere. Now knowing this, it can actually be inferred that people who would watch TV will have emotional responses evoked from what they watch which actually appeals to them.
Now to dig deeper into this subject, it is good to take a look at how the media actually targets certain groups or clusters of people. They do this by means of target segmentation wherein they would target the preferences of a specific group of people by making use of demographics and behavioral patterns. This is the very reason why there are so many genres of shows.
Now the whole purpose of a show is to make sure that there are a lot of viewers who are actually following it. Now with this in mind, one may ask himself how come there are shows that are so addictive. Now this would actually be because of the script that was written for the show because no one will watch something that has a bad plot or story line.
The writer is the core of the entire plot as well as the dialogues that would happen among the characters. The manipulator behind the shows is the one who writes the script of the shows because he may be the one who would actually inject the subliminal messages that the right brain of the viewers would respond to. The director will then present the work of the writer in a way that can catch the attention of the viewers.
Of course the same kind of theory would also be the same for reality television as well. Of course the concept of reality shows would appeal to people because it gives the people a feeling that they can become TV stars overnight. This is something that really appeals to viewers.
So to sum it all up, it can be said that television actually captures the inner desires of the viewers. Bringing them to another world is the goal of the director as it will make them want to become immersed in the shoes of each character. This is one of the core principles of manipulation.
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