The Tortoise Website

The Tortoise Website
Click on image to go to Author website. "THE RACE IS NOT TO THE SWIFT." Eccl. 9:11

Monday 6 April 2015

3 Reasons Tumblr Matters For Online Marketing Companies

By Arthur Williams


Tumblr is, admittedly, one of the less utilized platforms amongst online marketing companies. Does this necessarily mean that this is a reflection of the site's worth? From what I have seen, a website like this is designed for engagement, which is especially worthwhile when you consider the broad audience that this website has. With that said, there's a certain way of going about utilizing Tumblr for the sake of broader marketing purposes.

After all, Tumblr is more of an entertainment website as opposed to anything else. While the same may be said for Facebook and Twitter, it definitely seems like Tumblr is a more laidback atmosphere, where individuals of several beliefs and backgrounds can come together to exchange ideas. It's a great perk that online marketing companies, across the board, can attest to. In order for this website to be worthwhile, here are 3 tips supported by firms such as fishbat.

Tumblr, for those who do not know, can be used across different platforms. Yes, the actual website accessed via computers is strong, but does this necessarily mean that such a tool is the only one to utilize? Tumblr has its own mobile app to consider as well, which works relatively well across tablets and phones alike. If you require accessibility to the utmost degree, Tumblr is not much different from other social media platforms in this regard.

You should also make it a point to know when the best times to post on Tumblr are. Given the broad audience on this website, as mentioned earlier, you have to know that school and work hours must be accounted for. As a result, it may be in your best interest to post later on in the day, as well as certain times during weekends. If you take part in these endeavors, your posts will not be lost in the feeds of others, which can result in more reblogs and likes as well.

What about hashtags, which are frequently used on Tumblr? The purpose which these serve, for those who aren't in the know, is that they help to make posts searchable. In other words, without these, your material will not come up when terms are looked up. In this sense, they are pretty similar to what Twitter has been using for years. As long as you wisely incorporate hashtags, your success on Tumblr will only become greater.




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