Running a business without a sign is like winking to a lady in the dark, your eyes will be closed but she will never know. For the success of any business effective advertising is very vital. Use of brochures have been a major tool of disseminating information of services and products provided by a company or an institution. With the current high environmental concern, the advertising industry has revolutionized to be able to join the environmental friendly industries in the world. This has prompted the emergence of brochure printing that is eco friendly.
The main goal of this type of business orientation has been to promote sustainable environmental conservation and be able to attain customer satisfaction by providing them with the best products and quality of service. But too many of us at the back of our mind may linger questions. What exactly is the activity all about? And what role does it play in conserving the environment.
To answer the above questions, this involves introduction of new technologies which are not harmful to the environment. Form the acquisition of the raw materials, the actual design and production process to the form of delivery of the brochure.
There are a vast amount of technologies that have been innovated to meet the above objective. Waterless printing, use of recycled papers just to mention but a few. Usage of such technologies have been of great advantage to the natural environment and also to the companies practicing this form of advertising system.
A large percentage of companies use printing press that run on toxic chemicals and use over 25,000 gallons of water per month. With the adoption of waterless printing technology you eliminate the production of dampening solutions which in turn result to lack of emission of hazardous volatile organic compounds (VOCs) if using alcohol. Also there are no waste water generated or fountains.
Recycling of paper has been vital in the practicing of greener technologies. The impact paper manufacturing has had on the environment is evident. This has been achieved through the various ways it has impacted right from the source of acquisition of raw materials to waste management.
Recycling paper has been on the lead to save trees. Statistically it has been shown recycling a ton of papers automatically saves slightly more than two tons of wood. Which when translated to the global view, recycling half the annual world paper needs would avoid the harvesting of 20 million acres of forested land.
Recycling of the papers also reduce significantly landfill use. Papers in landfills get to decompose and produce environmental hazardous gas. To be more specific methane. Research indicates if we recycle paper weighing a ton we stand to eliminate 3 m3 of landfill waste.
Companies providing environmental friendly printing of brochures also get to be at an advantage in the market. There is a high demand for eco-friendly products. With the high demand of advertising of products, it increases their client base both from environmental and non-environmental institutions. Reports from the practicing companies shows it also improves the quality of the brochures printed and efficiency in delivery time.
The main goal of this type of business orientation has been to promote sustainable environmental conservation and be able to attain customer satisfaction by providing them with the best products and quality of service. But too many of us at the back of our mind may linger questions. What exactly is the activity all about? And what role does it play in conserving the environment.
To answer the above questions, this involves introduction of new technologies which are not harmful to the environment. Form the acquisition of the raw materials, the actual design and production process to the form of delivery of the brochure.
There are a vast amount of technologies that have been innovated to meet the above objective. Waterless printing, use of recycled papers just to mention but a few. Usage of such technologies have been of great advantage to the natural environment and also to the companies practicing this form of advertising system.
A large percentage of companies use printing press that run on toxic chemicals and use over 25,000 gallons of water per month. With the adoption of waterless printing technology you eliminate the production of dampening solutions which in turn result to lack of emission of hazardous volatile organic compounds (VOCs) if using alcohol. Also there are no waste water generated or fountains.
Recycling of paper has been vital in the practicing of greener technologies. The impact paper manufacturing has had on the environment is evident. This has been achieved through the various ways it has impacted right from the source of acquisition of raw materials to waste management.
Recycling paper has been on the lead to save trees. Statistically it has been shown recycling a ton of papers automatically saves slightly more than two tons of wood. Which when translated to the global view, recycling half the annual world paper needs would avoid the harvesting of 20 million acres of forested land.
Recycling of the papers also reduce significantly landfill use. Papers in landfills get to decompose and produce environmental hazardous gas. To be more specific methane. Research indicates if we recycle paper weighing a ton we stand to eliminate 3 m3 of landfill waste.
Companies providing environmental friendly printing of brochures also get to be at an advantage in the market. There is a high demand for eco-friendly products. With the high demand of advertising of products, it increases their client base both from environmental and non-environmental institutions. Reports from the practicing companies shows it also improves the quality of the brochures printed and efficiency in delivery time.
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