The Tortoise Website

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Click on image to go to Author website. "THE RACE IS NOT TO THE SWIFT." Eccl. 9:11

Tuesday 2 July 2013

Learn The Right Way To Market Your Writing Service Business With These Tips

By Bob Hurley


Always keep an eye on the competition you face within your industry. You're going to want to find out how you can stand out compared to them. You want to know what will bring customers into your editing and proofreading service business instead of theirs. How can you become the best? Follow these tips to rise above the competition.

Don't ever give this feeling to your team that you have favorites because it dissuades them from trying their best. If you seem to be partial to a few, the rest of your employees will consider their work a complete waste of time and that may spell doom for the writing services company. You can survive only when each member contributes wholeheartedly to his work and is truly committed. Favoritism only goes on to create factions and schisms.

As an editing and proofreading service business owner it is of great important to find out what things produce the greatest results in business. Typically it will be only 10% of profits that come from your customers. The other 90% is from other profits. Find out how to bring up that 10% and you will be on the right track for a successful business.

Arranging for funds when it comes to starting or expanding your editing and proofreading service business can now be sourced from the virtual world. With the concept of 'crowdfunding' available through websites like Kickstarter', that such a process for raising funds can be started. Begin from these unconventional places and see how your plans materialize.

Be prepared for the fact that you will make mistakes. Nothing looks worse or more unprofessional than an editing and proofreading service business owner who cannot admit that he or she made a mistake. If you accidentally sell a customer a wrong or broken item, be very apologetic and offer compensation in order to keep them coming to your business.

Do not base your writing services company only around yourself. For instance, ensure that your company is sellable. If you are a big part of your company's brand, it may be difficult to sell it to someone else. This is fine if you never plan on selling, but most companies don't plan on doing so when they start out, but end up needing to later down the road.

While taking editing and proofreading service business calls, verify you smile. You'll be surprised to know that a smile can be listened in your voice. Smile often to make them feel comfortable talking to you. Make them feel special and see you as a joyful person.

It is ideal to have experience before you start your own editing and proofreading service business. So, gain as much as you can and learn as much as possible before running your own show. You can be successful as long as you take the time to prepare yourself before beginning.

Always award jobs to people who deserve to be in the position they are awarded. Hiring experts in their respective fields is essential for proper functioning of your editing and proofreading service business. Always possess an uncompromising attitude in this matter.




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